Consumer Behaviour

Applications in Marketing

Robert East Kingston University
Malcolm Wright University of South Australia
Marc Vanhuele HEC School of Management
   344 pages   SAGE Publications Ltd  
Lecturers
Inspection Copy
Individual Purchasers
Paperback ISBN: 9781412934312 £33.99
Hardcover ISBN: 9781412934305 £90.00
Other Titles in: Consumer Marketing
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